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NETAPP X KYNDRYL X VMWARE CTO EVENT

THE CHALLENGE
NetApp needed marketing collateral to promote their CTO event supporting their alliance with Kyndryl and VMware. The materials required bespoke designs for both email and print, adhering strictly to NetApp's brand guidelines.

THE SOLUTION
I designed email invitations, reminders, and agenda templates using modular structures allowing them to be reused by the marketing team for future collateral. These were collaboratively developed with the lead copywriter and designed to reflect NetApp's branding and handed over to the development team to build. Printed banners and posters were also created to ensure cohesive event collateral, leading to high engagement from attendees and NetApp customers.

NetApp full bleed image.jpg

// EMAIL COLLATERAL

Email invitation

Email agenda

// POSTER AND PULL UP BANNER

A6 poster

Pull up banner

// FOLLOW UP EMAILS

Thank you for attending email

Non-attendance email

// EVENT SUMMARY NEWSLETTER

CREDITS

Copywriter: Hannah Grafton

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